Yes — contact us at info@wrench.ai for more information.
Only relevant content is visible to your audience
Only relevant content is visible to your audience. We always talk about content marketing to attract audiences but it’s amazing how many businesses actually lose sight of the audience.
Align martech solutions with your marketing and engagement goals
It’s going to be a long while before AI truly takes over from humans, if it ever will. The companies that use AI most effectively will be those that work with it, and allow it to take over processes that can and should be automated, freeing up employees to be more creative than ever, to connect dots they wouldn’t otherwise, and to be great translators of data.
The magic of dynamic content personalization
Dynamic content and personalization together create a spark that can be super effective in firing up your marketing and sales goals.
The biggest lesson you need in business: product market fit
Are people dying to get their hands on your service or product? How much is the demand for your product, and to what extent would you satisfy that demand?
Hyper-personalization: The fine line between impressive and invasive
People now expect hyper-personalization, but don’t want their privacy invaded. This is the privacy paradox.
The Future is Now—AI-generated content is here to stay
You have data tools, but do you have a data culture?
Artificial Intelligence Will Eliminate Jobs – and Create Them
There’s a lot of fear around AI’s threat to disrupt a wide swath of jobs, and there seem to be a lot of good reasons why this will be the case. But there’s also no need to panic. Just as the Industrial Revolution disrupted countless jobs, a significant amount were also created.
How to Execute a Personalization Strategy
What Does Artificial Intelligence Mean For Loyalty Marketing?
Without hyperbole, the magic of artificial intelligence in marketing is its pattern recognition. And this ability to analyze and unpack behavior patterns empowers your loyalty marketing, which is by itself, already magic too.
Personalizing The Customer Experience In The Physical & Digital Worlds
Forget demographics: behavior segmentation is more effective
Why behavioral segmentation matters more than demographics
The Nuance Between Customization & Personalization – Know the Difference
Customization and personalization both give users the opportunity to change their digital environment to suit their tastes and preferences, but they’re not the same and shouldn’t be used interchangeably.
How to Personalize the Customer Experience At Scale
How do you personalize at a high level for effective conversions? It depends on how you use today’s technology, not just in personalizing, but listening at scale.
What is Personalized Pricing and Should you Use It?
Is personalization still possible in the age of GDPR?
Now we’re officially in the GDPR age, when you can face heavy fines if you put a toe out of line when it comes to audience privacy. Does that mean your data for personalized marketing is off-limits?
Personalization Is The Key To Driving Customer Loyalty
We have all felt the pain of too much "noise," from overflowing personal and professional inboxes, to unceasing and unwanted spam calls. Even traditional means like postcards, flyers, and brochures add to items we recycle, or in a fit of pique simply throw away.
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