Lead Scoring
Artificial Intelligence
Lead scoring in the context of artificial intelligence, specifically as it relates to Wrench.AI, refers to the process of using AI algorithms to evaluate and prioritize potential leads based on their likelihood to convert into customers. This involves analyzing various data points, such as user behavior, engagement levels, and demographic information, to assign a score to each lead. The higher the score, the more likely the lead is to be interested in the product or service, allowing sales teams to focus their efforts on the most promising prospects.