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The power of data-driven personas.

Get data-driven personas insights for every contact in your CRM

Your customers expect more from you than just using their first names.

With Wrench personas, you get all the details you need to prioritize and tailor your marketing and sales outreach to prospects and customers, making it easier and faster to effectively communicate with them as they move through the buyer’s journey.

Look-a-like audiences are great for marketers, but not knowing the attributes of your most valuable asset – your customers – is a liability.

Wrench Persona Development and Audit

A Wrench Persona Development and Audit offers a 360-degree view of all your contacts, and identifies your best customers so you can execute campaigns that engage your ideal customer type.

Wrench Personas provide account and contact insights such as:

  • Enhanced demographic, psychographic, and firmographic details
  • Buyer Journey identification per brand and product 
  • Account-based sales and individual metrics on:
    • Brand Awareness
    • Lead Scores
    • Key Buying Triggers
    • Consumer Personality Profiles
    • Message and Content Positions

Fill out the form below to get started. 

What They're Saying

“We were going to segment our leads with manual rules, but using Wrench is a million times better. It saved us an incredible amount of time and helped us to quickly build a robust database of prospective investors, while understanding who we need to target, when, and how.” ​
Joy SchofflerCSO, Casoro Capital​
Joy Schoffler
“We spend hours, sometimes days, matching each deal with potential investors, and could immediately sense the unbelievable raw horsepower under the hood. Ultimately, Wrench proved it could find 62x the opportunities in minutes.”
Andrew PagelsCo-Founder, Investable
Andrew Pagels
"Wrench’s prescriptions produced engagement rates 5x higher than industry averages and 16% response rates. Wrench tech has been integral to our company’s investor outreach strategy and success.”
Richard SwartCrowdsmart.io, Advisor to the United Nations, Scholar-in-Residence at UC Berkeley
Richard Swart
"The amount of value that what you showed me from those lists is absolutely incredible"
Ryan BroeckelSenior Program Manager at PeopleGlass.ai / Marketstar
Ryan Broeckel
“My company had been through several AI/ML contractors… All of those failed. EVERY SINGLE ONE. You can't do better than Wrench.AI”
Noah GoodrichData Architect and Dev Lead, iCentris
Noah Goodrich
Where do I start? I would say I like the customer service the best, but the data/information that Wrench.ai has been able to give us back is invaluable!!! We have loved working with them and will continue for a very long time. Deanna "De" K
Deanna "De" KChief Operating Officer
Deanna "De" K
Wrench.ai provides an easy-to-use interface that helped our company find early product adopters within an hour. The model has already found 18,424 insights from our CEO's small personal contact sheet. All I had to do was input our contacts, put some details about our products and loyal customers, and Wrench.ai did the rest.
Jonathan CData Scientist
Jonathan C
"I love its versatility and the many ways it can be applied. Wrench's platform is ergonomic designed and graphically rich. But the AI itself is so advanced! The powerful solutions It gave my company within minutes saved us from a year of AI development. Without a doubt, utilizing this platform was my businesses best decision this quarter."
Bridger JensenCEO, Mental Gurus
Bridger Jensen
I wrote a book a few years back about the power of connecting and building relationships and offered up Six Core Steps for networking your way to the top of any organization. One of my key points is to FOLLOW UP. Dan Baird and his team personify this. They take the extra step to be responsive to your needs. It make a huge difference for me and my company when our strategic partners always get back to us within 24 hours.
David BradfordCEO, Chairman Fluentworlds
David Bradford
Best thing about working with Wrench.ai is working with individuals that know what Data Science is. It's more that a buzzword to these guys. They actually know what they are talking about. They also enjoy teaching it to those of us that think we know what it is. It's been so helpful to learn what this technology is, what it's currently doing and what it's going to do for us going forward.
Randy H.CFO
Randy H.
"I have been working with the Wrench.ai team for a couple of years now. They made it possible for me to fill in data gaps, segment and rank top prospects, and get modeled insights so I could prioritize my sales efforts, saving me time and money."
Greg BrownManaging Director, NAI DiLeo-Bram & Co.; Registered Representative, VENTURE.co
Greg Brown
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“My company had been through several AI/ML contractors… All of those failed. EVERY SINGLE ONE. You can't do better than Wrench.AI”
Noah Goodrich
Data Architect and Dev Lead

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