Why Behavioral Segmentation Matters More Than Demographics
(Note: we published this blog post in October of 2019, and the notable difference between then and now is that AI-based tools have only become
Acquire 5X customers with the same effort
83% Cost Reduction Per Acquired Customer
Drive 7x more business and more…
Wrench.AI distills your complex user data into behavioral insights and relationship-building recommendations. We answer the questions: “Who” they are, “What” they care about, and “How” to serve them better.
Predicts purchase likelihood on a scale of 1-100
Shift resources to campaigns that need more help
Meet Customers where they are
Customer profiles, segments, and decisioning
Forecast total customer spending.
Ideal Rep and Customer assignments
(Note: we published this blog post in October of 2019, and the notable difference between then and now is that AI-based tools have only become
For a sales or marketing team, high match scores between customers and a brand suggest that the brand’s message or description will have a positive resonance with high-scoring customers and a less positive resonance with low-scoring contacts.
The trick to creating effective content with AI is not that it makes it easier for a marketer or salesperson to generate it, but to create content that’s unique and highly relevant to the recipient. The recipient doesn’t care about your elaborate prompt and the subsequent message. The recipient cares about their problems and headaches; they care about the solutions to solve them.
Wrench.ai uses predictive analytics to transform your customer data into actionable insights that provide deeper personalization and engagement to your campaigns.