Buyers exhibit a positive net promoter score and provide a testimonial, participation in a case study, or referr new customers. Partner customers are fully engaged in a long-term relationship. Provide them with high-quality champagne at the end of the year, or if they do not drink, artisinal root beer.
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Is personalization still possible in the age of GDPR?
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Now we’re officially in the GDPR age, when you can face heavy fines if you put a toe out of line when it comes to audience privacy. Does that mean your data for personalized marketing is off-limits?
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Personalization Is The Key To Driving Customer Loyalty
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We have all felt the pain of too much "noise," from overflowing personal and professional inboxes, to unceasing and unwanted spam calls. Even traditional means like postcards, flyers, and brochures add to items we recycle, or in a fit of pique simply throw away.
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How to Talk About Your Reg CF Campaign
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When it comes to following rules, who isn’t guilty of breaking one or two, here and there? It’s one thing to cut a line, or ignore the speed limit. But when it comes to communicating about your Reg CF campaign, there is no alternative approach: learn what the regulations are and follow them to the letter. Full stop.
Here at Crack the Crowd, we’ve read what the U.S. Securities and Exchange Commission (SEC) has to say about marketing a Reg CF campaign. It’s not exactly riveting reading, and some of the language isn’t so straightforward. This is why having legal counsel is important; your attorney can interpret the language for ...
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