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What is a typical product launch use case?

  • Dan Baird
  • October 19, 2018
A

What is a typical product launch use case?

Wrench.AI’s tool, Parkour, automates predictable tasks in the product launch process, empowering teams to know who to target, how to most likely connect, and what angle is most likely to gain traction. As data from the launch are generated, the product launch “model” learns how to get more accurate, creating optimized product launch paths for future products. This allows teams to focus more on creativity, projects, and relationship-building that can’t be automated.

How it works: Users upload their database of contacts to the Wrench.AI app, and content about the product and company. Parkour quickly segments leads and identifies different buyer’s journey stages, identifying the ideal prospects to target, the best channels and marketing messages to use to engage and convert.

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